I recently updated my resume and LinkedIn account after being laid off. I am registered with a bunch of online job search sites, such as Career Builders, Indeed, Cyber Coders, Zip Recruiter, Simply Hired and Monster. I have a hard time finding jobs specific to my areas of specializtion.
My last 2 job titles were SEO Copywriter for a producer of cable TV shows and Director of Content Management for an advertising agency. I basicially performed the exact same duties at both companies.
My experience is in the following areas:
SEO
Copywriting
Online Content Creation
Blogging
Editing & Proofreading
Social
Media Marketing
E-mail Marketing
Press
Releases
Internet Research
Google
Analytics
Google
Adwords
I've been searching jobs on the various job search sites using the following terms:
Content Manager
Copywriter
Digital Marketing
Editor
Marketing Communications
Online Advertising
Online Community Manager
SEO Copywriter
SEO SEM
Social media marketing
Do you have any tips, that have worked for you, for conducting a job search? Please contact me and I can share your tips and ideas for finding employment with the other readers of this blog.
Last week, the week before Thanksgiving, the company I was working for performed a MASSIVE layoff of the majority of the employees. They stated rough economy, financial difficulities and wanting to resturcture the entire company as reasons why they had to let everyone go.
I had a Skype interview this morning with an employment agency that specializes in my line of work. They made some great suggestions for updating my resume. I spent the day revamping my work history, and added a section on my volunteer activities with a non-profit charity group.
I added the updated resume to my LinkedIn page and am updating it right here, on my Lynn Smythe Creations blog.
Lynn Smythe
516 Olive Tree Circle
Greenacres,FL 33413
Phone:(561)-239-0991
Email: lynnsmythe48@yahoo.com
Website: www.lynnsmythecreations.com
Areas of Expertise
Raven Reporting Tools
Asana Project Management
Google Analytics
Google Adwords Keywords Tool
SEO Copywriting
Online Content Creation
Blogging
Editing & Proofreading
SocialMedia Marketing
E-mail Marketing
Press Releases
Internet Research
Work
Experience
NEW EPIC MEDIA - West Palm
Beach, FL
August 2012-November 2012
Director Content Management
SEO copywriting for client website landing pages, Wordpress blog articles, Mail Chimp email blasts, PR Web press releases. Also, social media posts using Facebook,
Twitter, Google+, Pinterest and YouTube. Project management using Asana, online
file sharing using Drop Box, database creation and management using Excel,monthly client report generation using Raven Tools.
New Epic Media is a full service media agency. Clients included MacGregor Yachts,
Veritas of West Palm Beach, Preferred Lifestyle Services, Ken Paves SelfHelp
Hair Care, James Family Dentistry, Leila Restaurant, Prosperity Partners, Preferred Lifestyle Services, Palm Beach Designer Fabrics, API Draper, VegaLab, Lookout Deals, Little Soft Shop, Bargain Software Shop, Florida Industrial Super Cleaners, Charlie Pierce and Countess 100.
UNITED STATES MEDIA TV - Coral
Springs, FL
May 2012-August 2012
SEO Copywriter
SEO copywriting for web pages, blog articles and press releases. Social media
marketing on Facebook Twitter, Google+, YouTube and Pinterest. Contributed to various marketing and online reputation management systems using back-link strategies and SEO friendly writing techniques utilizing Wordpress and 3rd
party sites including Xanga, Prosterous, Tumblr, HubPages and Squidoo.
United States Media TV is an in-house ad agency for cable television programs narrated by Terry Bradshaw including Editions with Terry Bradshaw and Today in America with Terry Bradshaw.
FREELANCE WRITING PROJECTS
September 2007-Present
Copywriter – Online Publications
I am the founder and editor of the Bike Diva, Run Diva, Craft Diva, Cuisine Diva
and Backyard Diva blogs. I promote the blog articles to my social media sites
including Facebook, Twitter and Pinterest.
I also wrote Search Engine Optimized
(SEO) articles for a variety of online content management systems including
Suite101.com, Examiner.com, Associated Content (now Yahoo Contributor Network)
and Hub Pages. I also had a one-month contract position as the Marketing Director for the Hero Charity Bike Ride, which helped raise funds for the Wounded Warrior Project.
I wrote many informational, how-to and recipe articles for a variety of print
magazines and yearly anthologies. Publications and clients included Llewellyn
Worldwide, Farmer’s Almanac, BackHome, Veggie Life, The Herb Quarterly, The
Essential Herbal, Altered Arts, Lapidary Journal, Beadwork and Jewelry Crafts.
UNIVERSITY OF ROCHESTER, Rochester, NY
Bachelor of Arts, Geology
NORTH COUNTRY COMMUNITY COLLEGE
Accounting I & II
Volunteer
Experience
Since 2006, I have volunteered my free time with the Palm Beach Chapter of the Leukemia and Lymphoma Society. I participated in 5 century bike rides, 1 sprint triathlon, 1 Olympic distance triathlon and 1 half marathon with the society while helping to raise over $40,000. My event planning experience included organizing yard
sales, gift basket raffle sales, Mom & Girl’s Club Tea Party, all-you-can-eat Italian dinner, Haunted House Halloween Party and more. I contacted both local and national vendors to solicit donations of merchandise and gift certificates, which were used for raffle sales and given out as door prizes.
HubPages has easy-to-use publishing tools, a vibrant author community and underlying revenue-maximizing infrastructure. Hubbers, HubPages authors, earn money by publishing their Hubs, content-rich Internet pages, on topics they know and love, and earn recognition among fellow Hubbers through the community-wide HubScore ranking system.
The HubPages ecosystem provides a search-friendly infrastructure which drives traffic to Hubs from search engines such as Google and Yahoo, and enables Hubbers to earn revenue from industry-standard advertising vehicles such as Google AdSense and the eBay and Amazon Affiliates program. All of this is provided free to Hubbers in an open online community.
Create Your Own Hub
It's free to join Hub Pages. Once you become a member, you can post your own Hub Page on a variety of topics. You can also published recipes and videos on Hub Pages. My very first Hub Page was a recipe for a green bean salad: Green Bean Summer Salad.
I've been posting up some information to the Lynn Smythe Creations blog about the various social media sites I use to help promote my business.
I recently joined Klout, after it was recommended to me by a friend of mine. Klout pulls your information from all the other social media sites you use and gives you a score based on your social media klout. Here is the link to my Klout page: http://klout.com/#/thebikediva.
The Klout Score measures influence based on your ability to drive action. Every time you create content or engage you influence others. The Klout Score uses data from social networks in order to measure:
True Reach: How many people you influence
Amplification: How much you influence them
Network Impact: The influence of your network
Connect Your Social Media Sites
I have the following social media sites connected to my Klout profile:
What social media sites do you currently use? Networking, through a variety of social media sites, is a popular way to gain a following for your business, blog or website.
Popular Social Media Sites
This list is far from being comprehensive. These are some of the most popular sites. I'm listing them in alphabetical order.
Delicious
Digg
Facebook
Four Square
Google+
LinkedIn
My Space
Pinterest
Stumble Upon
Technorati
Tumblr
Twitter
Additional Information
For additional information on specific social media sites, read my previous posts to the Lynn Smythe Creations blog:
Here are links to the social media sites I currently use. This list is always changing and evolving, as I add new social networking sites and delete sites that I find aren't that useful or that become obsolete.
I have been a GoDaddy customer for many years. I purchase all of my domain names for my websites and blogs from GoDaddy. Here are links to all of my current blogs and websites:
Go Daddy offers everything you need to make a name for yourself on the Web, from domain names and website builders to complete eCommerce solutions. We've earned our place as the world's #1 ICANN-accredited domain registrar by delivering world-class products at competitive prices and supporting them with industry-best service, delivered 24/7/365. We're proud to serve our customers from locations around the world, including Arizona, Iowa, Colorado, Washington D.C., Singapore and The Netherlands.
Go Daddy is the world's largest domain name registrar and Web hosting provider *
More than 52 million domain names under management
Go Daddy registers, renews or transfers more than one domain name every second of every day
Go Daddy is larger than the next 8 closest registrar competitors combined
Go Daddy is the largest hosting provider of secure websites in the world
More than 10 million customers
Go Daddy is the world's largest provider of net-new SSL certificates
Go Daddy has more than 40 product offerings
Founded in 1997 by Bob Parsons as Jomax Technologies
the Go Daddy group of companies includes three ICANN-accredited domain name registrars: flagship registrar GoDaddy.com, LLC, membership-based Blue Razor Domains, LLC, and reseller Wild West Domains, LLC
Private domain name registration services through Domains By Proxy, LLC
More than 3,460 employees and 500 in-house developers with no outsourcing.
24/7, 365 Round-the-clock Customer Care operations with no outsourcing
Eight facilities, maintaining operations in Arizona, Iowa, Colorado and Washington, D.C.
* Largest worldwide mass-market hosting provider by annual revenue. Source Tier1 Research, Mass-Market Hosting Report - Winter 2011.
Corporate Headquarters
14455 N. Hayden Rd., Ste. 226 Scottsdale, AZ 85260 (480) 505-8800
Have you heard of Chamber.com? They are a social networking site. They look to be similar to LinkedIn but haven't been around that long so not as many members. I signed up for a free site for networking opportunities etc.... http://chamber.com/lynn-smythe. They have a feature that will automatically pull all your info from your LinkedIn page directly onto Chamber.com so you don't have to re-enter all that data.
About Chamber.com
What We Do:
Chamber.com is an Online Chamber of Commerce on steroids.
The Problem:
Networking in your local business community (via Chambers of Commerce, Networking Associations, Charity Events, Referral Circles, Happy Hours) can be time-consuming, inefficient and expensive.
The Solution:
Chamber.com provides an online, convenient and free way to: 1) Market your products and services 2) Network quickly and easily in your local chamber or around the world 3) Access webinars by NY Times Best-Selling Authors
What is LinkedIn? LinkedIn is one of the largest, on-line, professional social networking sites. I use many on-line sites to promote my work and add links to my latest blog posts. Almost everyone is familiar with sites such as Twitter and Facebook, but I also found quite a few of my friends using LinkedIn.
I had signed up for a LinkedIn profile a few years ago but never really used the site much. I started looking for a new job a couple of months ago, and noticed that quite a few of my writing and marketing acquaintances have a LinkedIn profile. I had been putting off updating my LinkedIn profile until earlier today when I was applying for a job on-line and the job site wanted to use my LinkedIn profile. So I popped right over to the website to update all my LinkedIn information.
A Few LinkedIn Facts
LinkedIn started out in the living room of co-founder Reid Hoffman in 2002.
The site officially launched on May 5, 2003. At the end of the first month in operation, LinkedIn had a total of 4,500 members in the network.
As of December 31, 2011 (the end of the fourth quarter), professionals are signing up to join LinkedIn at a rate that is faster than two new members per second.
The company is publicly held and has a diversified business model with revenues coming from hiring solutions, marketing solutions and premium subscriptions.
As of February 9, 2012, LinkedIn operates the world’s largest professional network on the Internet with more than 150 million members in over 200 countries and territories.
Sixty percent of LinkedIn members are located outside of the United States, as of December 31, 2011.
LinkedIn members did nearly 4.2 billion professionally-oriented searches on the platform in 2011.
As of February 9, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 82 of the Fortune 100 companies.
More than 2 million companies have LinkedIn Company Pages.
LinkedIn represents a valuable demographic for marketers with an affluent & influential membership.
As of December 31, 2011, hundreds of thousands of job applications have been submitted using Apply With LinkedIn.
Additional Information
Here is some of the information that you can list on your LinkedIn profile:
Associated Content - I wrote a variety of articles for Associated Content from 9/21/2007 through 12/15/2008. Associated Content is now part of the Yahoo Contributor Network: contributor.yahoo.com/user/114070/lynn_smythe.html.
Nov/Dec 2008 - Traditional Blends of Herb & Spice - pp 24-27
The Essential Herbal
Wonderful World of Weeds - pp 24-26
Magic in the Kitchen - pp 5-8
May/June 2005 - Herbal Picnic Basket - pp 11-15
The Herb Quarterly
Fall 2003 - Halloween's Herbal Legends - pp 38-41
Spring 2004 - A Spring Floral Brunch - pp 44-48
Winter 2004 - The Doctrine of Signatures - pp 36-39
Winter 2005 - The Art & Craft of the Apothecary - pp 50-54
Veggie Life
Winter 2005-2006 - Cranberry Pecan Salad with Herb-Orange Dressing - p 59
Llewellyn Publications
I have had a few articles published in past editions of Llewellyn's yearly almanacs and other publications. Here is a list of those articles, and which year they were published.
Llewellyn's 2004 Herbal Almanac
The Story of the Edible Herbal Flower - pp 83-100
Medieval and Renaissance Strewing Herbs - pp 233-246
Llewellyn's 2005 Herbal Almanac
Monastic Herb Gardens - pp 9-22
Herbal Thanksgiving Celebration - pp 99-114
Llewellyn's 2006 Herbal Almanac
Red Herbs of Chinese Medicine - pp 133-144
Llewellyn's 2007 Herbal Almanac
Thanks for the Memories - pp 145-154
Llewellyn's 2007 Magical Almanac
Magic Wands & Wizards Staffs
Llewellyn's 2007 Witches Datebook
Making Magical Inks
Llewellyn's 2008 Herbal Almanac
Organic Gardening Practices - pp 49-58
Breakfast & Brunch Delights - pp 89-98
The Herbal Alchemist - pp 251-260
Llewellyn's 2008 Witches Calendar
Common Scents
Craft Publications
Altered Arts
May/June 2006 - Clown Album
Beadwork
Fall 1998 - Beaded Needle Case
Summer 1999 - Patterns
Winter 2000 - How-to Start a Bead Society in Your Free Time
December 2000/January 2001 - Flower Garden Loom-Woven Bracelet
Jewelry Crafts
May/June 1997 - A Lovely Lacy Miniature Pouch
November/December 1997 - Beaded Comanche Rosettes
May/June 1998 - Beaded Beads & Macrame
September/October 1998 - Amulet Bag Earrings
January/February 1999 - The Art of Glass Fusing
March/April 1999 - Make a Mini Amulet Bag
Lapidary Journal
September 1997 - Bead-Netted Cabochon
July 1998 - Macrame Beaded Earrings
April 1999 - Loom-Woven Bracelet
Featured Craft Artist
The Craft Diva's bead work is featured in a few books and magazines including:
1. The Sea; Selections From the 1st International Miyuki Delica Challenge. My dolphin themed beaded amulet bag is featured on pages 44-45. Edited by Barry Kahn, published by Caravan Beads Inc.
2. Beading with Peyote Stitch by Jeannette Cook & Vicki Star. One of my beaded needle cases is featured on page 101 of this book. Published by Interweave Press.
3. Creative Cash; How to Profit From Your Special Artistry, Creativity, Hand Skills and Related Know-How - pages 19, 91-92, 242-243. 6th edition, by Barbara Brabec, Prima Publishing.
4. The New Macrame by Katie DuMont. I wrote two chapters for this book. My beaded macrame projects are featured on pages 27, 41-43, 96-98. Published by Lark Books.
5. Make It Profitable by Barbara Brabec; pages 21, 32, 124, 145, 154, 169, 171. Published by M. Evans & Company.
6. "Insight - Bead Artists"; August 2000 issue The Crafts Report; page 17.
7. "101 Things You'll Need for Every Craft Show" by Barbara Brabec; August 1999 issue The Crafts Report; pages 26-27, 61.
8. "Something for Everybody"; January/February 1999 issue of the Tampa Bay Bead Society newsletter; page 5.
Social Networking